Category Archives: General

CCPA and Customer Data Security: What Your B2B Company Needs to Know for 2020

If you’ve been inundated recently with emails telling you, “We’ve updated our Privacy Policy,” you’re not alone! On January 1, the California Consumer Privacy Act (CCPA, also known as AB-375) took effect—and those emails are a response to it. Even if your B2B company isn’t based in the Golden State, it’s close to 100% likely […]

Clarify and Amplify your Brand Message: 8 Ways to Digitally Reach Your Perfect Audiences

It’s vital to keep your brand message clear for your internal and external audiences. This means everyone speaks the same language all of the time. Utilize your digital channels to amplify your brand message to all your audience.