Engagement [en-geyj-muh nt]: The concept that the more time customers spend interacting with your brand directly correlates to increased levels of brand loyalty leading to a greater numbers of profitable transactions.
Technetium, an Orlando-based brand marketing agency, was honored with an ADDY® Award at the recent AAF-Orlando ADDY® Awards Gala for its work on the SOUL by Ludacris product line. ORLANDO, FLA. (February 21, 2012) — Technetium, an Orlando-based brand marketing agency, was recently recognized with a Silver ADDY® at the 2012 AAF-Orlando ADDY® Awards for […]
Ok, so just in case you have been living in a cave for the last week, the NFL season is over and the New York Giants are Super Bowl Champions. In fact, a few of us here at Technetium are native New Yorkers, and are absolutely thrilled about this. Being one of those fans I […]
Last week was the Consumer Electronics Show (CES) in Las Vegas. A few of us here at Technetium flew out to make sure that our clients were happy with the materials we provided them for the show, and to catch up with some old friends. It’s amazing how small such a large industry can seem, […]
As the years go by our average attention span has lessened at an alarming rate. Our patience is lower than ever and the days when we would use a dictionary or phone book to look up a word or telephone number come from a long time ago in a galaxy far, far away.