Are People Talking About You?

Engagement [en-geyj-muh nt]:  The concept that the more time customers spend interacting with your brand directly correlates to increased levels of brand loyalty leading to a greater numbers of profitable transactions.

Super Bowl or Social Bowl?

Ok, so just in case you have been living in a cave for the last week, the NFL season is over and the New York Giants are Super Bowl Champions.  In fact, a few of us here at Technetium are native New Yorkers, and are absolutely thrilled about this.  Being one of those fans I […]

NEW YEAR’S RESOLUTION #3: Get Smart With Smart Phones

Last week was the Consumer Electronics Show (CES) in Las Vegas. A few of us here at Technetium flew out to make sure that our clients were happy with the materials we provided them for the show, and to catch up with some old friends. It’s amazing how small such a large industry can seem, […]